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NewComma, a groundbreaking social media platform empowering African and Black creatives, has successfully closed its pre-seed funding round in partnership with SFC Capital, the UK’s leading early-stage investment firm. The funding will accelerate NewComma’s tech development, and empower African/Black creatives to reshape the global creative industry.

With thousands of users on the platform, NewComma provides them a digital space to showcase their portfolios, connect with professionals, and explore job opportunities. Employers can discover exceptional talent while ensuring diversity in global companies with budget-friendly data-driven recruitment tools.

“NewComma presents a unique opportunity to transform the African creative industry,” says Ed Stevenson, Investment Executive at SFC Capital. “We were impressed by NewComma’s innovative approach and passion for empowering African/Black talent, combined with their understanding of the market’s potential, it convinced us to support their vision.”

By 2030, young Africans are projected to comprise 42% of the global youth population, necessitating the establishment of supportive structures. Especially as Africa’s digital economy expands and remote work becomes more prevalent.

Natalie Narh, CEO and Co-Founder of NewComma, asserts, “When people talk about Africa today, they often refer to immense opportunities that lie ahead. We believe Africa is now.” Nigel Atta-Mensah, NewComma’s COO and Co-Founder, adds, “African governments need to create 18 million new jobs annually to accommodate the ambitious population entering the workforce; by nurturing creatives into the formal sector, we can provide countless opportunities.”

To learn more about NewComma and hire diverse creative talent, visit newcomma.com.

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