More Americans now say data centers are negative for the environment, energy costs and more

Americans have grown more negative toward the possible environmental and economic effects of data centers since the beginning of the year. And a majority say they’d be uncomfortable if a new data center started operating in their area, according to a new Pew Research Center survey.


Americans have become more likely to say data centers have a negative impact in various areas

% of U.S. adults who say data centers are mostly bad for …

Chart

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER



Americans have become more likely to say data centers have a negative impact in various areas

% of U.S. adults who say data centers are mostly bad for …

Topic Jan ’26 Aug ’26
The environment 39 54
Home energy costs 38 50
People’s quality of life nearby 30 49
Local jobs 15 24
Local tax revenue 12 21

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER


The survey comes as protests against new data center construction have spread, and as some state and local politicians have spoken out against data centers. Meanwhile, President Donald Trump has been a vocal supporter of data centers.

More than half of Americans (54%) now say data centers are mostly bad for the environment, up from 39% in January. Half say they are mostly bad for home energy costs, up from 38%. And 49% say they are mostly bad for people’s quality of life nearby, up from 30%. The new survey was conducted from July 20 to Aug. 9 among 10,548 U.S. adults.

Just 4% of Americans think data centers have a mostly good impact in each of these areas.

Views on how data centers impact local tax revenue and jobs are mixed. Similar shares (between 21% and 24%) say data centers are mostly good and mostly bad for these things.

Since January, there have been increases of 9 percentage points in the shares of Americans who say data centers are mostly bad for local jobs (from 15% to 24%) and local tax revenue (from 12% to 21%).

Many Americans are still unsure or unfamiliar with data centers altogether. Shares ranging from 18% to 32% say they are not sure how data centers impact the five things we asked about. And overall, 12% say they haven’t heard of data centers.

Jump to the following sections for more:

About this research

This Pew Research Center analysis looks at how Americans’ views of data centers have changed since the beginning of 2026.

Why did we do this?

Pew Research Center does research to help the public, media and decision-makers understand important topics. This analysis builds on our recent work about technology policy issues and artificial intelligence.

Learn more about Pew Research Center.

How did we do this?

We surveyed 10,548 U.S. adults from July 20 to Aug. 9, 2026. Everyone who took part in this survey is a member of the Center’s American Trends Panel. The survey represents the views of the full U.S. adult population.

Here are the survey questions we used for this analysis, the detailed responses and the survey methodology.

Views of data centers have become more negative across groups

Americans in a variety of demographic and partisan subgroups have become more negative in their views of data centers. Men and women alike, as well as adults across age groups and education levels, have become more likely since January to say data centers have a mostly bad impact on the things we asked about.


Across groups, Americans are now more likely to say data centers are bad for the environment

% who say data centers are mostly bad for the environment

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER



Across groups, Americans are now more likely to say data centers are bad for the environment

% who say data centers are mostly bad for the environment

Group Jan ’26 Aug ’26 Diff
U.S. adults 39 54 +15
Men 43 57 +14
Women 35 52 +17
18-29 54 64 +10
30-49 44 59 +15
50-64 35 51 +16
65+ 26 42 +16
Postgrad 52 66 +14
College grad 51 65 +14
Some college 40 56 +16
H.S. degree or less 28 41 +13
Urban 41 51 +10
Suburban 43 58 +15
Rural 32 50 +18
Rep/Lean Rep 31 47 +16
Dem/Lean Dem 50 62 +12

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER


For example, rural Americans have become more likely to say data centers are mostly bad for the environment (from 32% in January to 50% in August), home energy costs (32% to 46%) and the quality of people living nearby (28% to 45%). Most data centers currently being planned or under development will be in rural areas. Americans in urban and suburban areas have also become more likely to say data centers areas are mostly bad for these things.

As was the case earlier this year, Democrats and Democratic-leaning independents are more likely than Republicans and Republican leaners to view the impacts of data centers negatively. Still, Republicans’ views have also turned more negative: In the new survey, for example, 42% say the facilities are mostly bad for the quality of life of people nearby, up from 24% in January.

Republican elected officials have staked out varying positions on data centers. While Trump has consistently supported their construction in his second term, Texas Gov. Greg Abbott previously supported expansion but issued a statewide moratorium on new data centers in August.

Some Democrats, such as Pennsylvania Gov. Josh Shapiro and Illinois Gov. JB Pritzker, have also recently shifted their positions to support additional rules and oversight on data center construction and operation.

Changing partisan views about impact on local jobs and tax revenue

Among Democrats and Republicans alike, views on the effects of data centers on local jobs and tax revenue are somewhat more negative than they were at the start of the year. But many people in both partisan groups either say that they’re not sure or that the effects are neither good nor bad.

More Democrats now say the effects of data centers in these two areas are mostly bad than mostly good. Liberal Democrats have primarily driven this shift: For example, 34% of liberals now say data centers are mostly bad for local tax revenue, up from 19% in January.

More Republicans continue to say the effects of data centers on local jobs and tax revenue are mostly good than mostly bad. Still, Republicans are now 7 percentage points more likely than in January to say the effects in both areas are mostly bad.

A majority of Americans would be uncomfortable with a new local data center


6 in 10 Americans would be not too or not at all comfortable with a new local data center

% who say they would be __ comfortable with a new data center operating in their area

Chart

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026

PEW RESEARCH CENTER



6 in 10 Americans would be not too or not at all comfortable with a new local data center

% who say they would be __ comfortable with a new data center operating in their area

Extremely/ Very Somewhat Not too/Not at all Have not heard of data centers Grouping
Total 7 19 60 12 total
Urban 7 20 57 14 urban
Suburban 7 20 63 9 urban
Rural 6 18 60 14 urban
Rep/Lean Rep 10 24 54 11 party
Conservative 12 25 54 9 party
Mod/Lib 7 22 55 15 party
Dem/Lean Dem 4 16 68 10 party
Cons/Mod 6 22 58 14 party
Liberal 3 10 81 5 party
Heard a lot 11 16 73 heard
Heard a little 6 26 66 heard

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026

PEW RESEARCH CENTER


The new survey also finds that 60% of Americans say they would be not too or at all comfortable with a new data center operating in their area.

Much smaller shares say they would be somewhat comfortable (19%) or extremely or very comfortable (7%) with this.

Just over half of Republicans (54%) and about two-thirds of Democrats (68%) say they’d be not too or not at all comfortable with a new local data center. Liberal Democrats stand out, with 81% saying they’d be uncomfortable.

Majorities of urban, suburban and rural Americans say they would be not too or not at all comfortable with a new data center in their area.

Awareness of data centers continues to grow


About 9 in 10 Americans now say they’ve heard about data centers

% of U.S. adults who say they have heard or read __ about data centers

Chart

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER



About 9 in 10 Americans now say they’ve heard about data centers

% of U.S. adults who say they have heard or read __ about data centers

A lot A little Nothing at all
Aug ’26 35 53 12
Jan ’26 25 50 25

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER


Americans are more aware of data centers than they were earlier in the year. The share of Americans who say they have heard or read a lot about them has increased from 25% in January to 35% today. About nine-in-ten adults (88%) have now heard at least a little about data centers.

As was the case in January, awareness of data centers is higher among men than women, and higher among people with at least a bachelor’s degree than those with less education.

Note: Here are the survey questions we used for this analysis, the detailed responses and the survey methodology.

Detailed tables

The detailed tables below provide additional information about how Americans’ views of data centers have shifted since the beginning of 2026.


How Americans’ views of data centers have changed in 2026

% of U.S. adults who say data centers are __ for each of the following things

Mostly bad Neither good nor bad Mostly good Not sure Have not heard of data centers
The environment
Aug 2026 54 12 4 18 12
Jan 2026 39 14 4 17 25
Home energy costs
Aug 2026 50 10 4 23 12
Jan 2026 38 10 6 21 25
People’s quality of life nearby
Aug 2026 49 13 4 21 12
Jan 2026 30 17 6 22 25
Local jobs
Aug 2026 24 19 22 23 12
Jan 2026 15 17 25 17 25
Local tax revenue
Aug 2026 21 12 22 32 12
Jan 2026 12 12 23 27 25

Note: Respondents who did not answer are not shown.

Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER



Views of data centers have turned more negative across demographic and partisan groups in the U.S.

% who say data centers are mostly bad for …

The environment Home energy costs People’s quality of life nearby Local jobs Local tax revenue
Jan ’26 Aug ’26 Jan ’26 Aug ’26 Jan ’26 Aug ’26 Jan ’26 Aug ’26 Jan ’26 Aug ’26
Total 39 54 38 50 30 49 15 24 12 21
Men 43 57 46 56 33 51 16 25 14 23
Women 35 52 29 44 27 47 13 22 10 19
Ages 18-29 54 64 45 61 42 59 23 37 19 35
30-49 44 59 41 53 34 53 18 28 14 25
50-64 35 51 36 47 27 46 10 19 10 15
65+ 26 42 28 40 19 37 7 14 6 13
Postgrad 52 66 50 60 36 55 12 20 10 18
HS or less 28 41 25 39 21 37 13 21 11 20
Some college 40 56 38 52 32 51 17 27 14 23
College grad 51 65 50 60 40 59 16 26 13 23
Urban 41 51 38 48 33 46 18 25 15 22
Suburban 43 58 40 54 30 52 13 24 12 22
Rural 32 50 32 46 28 45 14 22 10 20
Rep/Lean Rep 31 47 33 44 24 42 12 19 10 17
Dem/Lean Dem 50 62 44 58 37 57 18 29 15 25
Heard a lot about data centers 63 73 67 72 51 68 26 35 23 32
Heard a little about data centers 48 54 42 47 35 47 16 22 13 19

Note: Respondents who did not answer are not shown.

Source: Survey of U.S. adults conducted July 20-Aug. 9, 2026.

PEW RESEARCH CENTER


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Beshay Sakla

Beshay Sakla

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