Accor has become a Gold Partner of Opera
Australia.
The deal makes Accor the
preferred accommodation partner for Opera Australia throughout the
2023 season, and builds on the group’s commitment to deliver unique experiences for its ALL – Accor Live Limitless loyalty
members.
“We are delighted to partner with Opera Australia
– one of Australia’s most celebrated cultural institutions. We
believe that arts are an integral part of our culture, so we’re
thrilled to support Opera Australia’s mission to perform some of
the greatest music ever written, to as many people as possible,”
said Accor Pacific CEO, Sarah Derry “Through this partnership, we
will provide our guests with unique experiences that showcase the
best of Australia’s arts, culture and hospitality. It also allows
us to unlock even greater experiences and benefits for our ALL
loyalty members as we continue to build and grow our
partnerships.”
The partnership will give members of ALL,
exclusive opportunities to enjoy
backstage tours, VIP tickets, and an exclusive walk-on role for
one of Opera Australia’s upcoming productions.
Cast and crew from
the performances will also make an Accor hotel their home at Opera
Australia’s many metropolitan and regional performance locations.
“Opera Australia and Accor share an unwavering
commitment to provide excellence in all that we do, with a firm
focus on supporting and presenting exceptional artistic and
cultural experiences to local and international audiences,” said
Opera Australia CEO, Fiona Allan. “This partnership will give us
both the opportunity to expand on our existing offerings,
combining to elevate those experiences of world-class performing
arts and hospitality to a whole new level.”
Opera Australia performs operas, musicals and
concerts in venues including the iconic Sydney Opera House, Arts
Centre Melbourne, and Queensland Performing Arts Centre in
Brisbane.
The company presents more than 600 performances
every year to a combined audience of over half a million people.
Some of the highlights of the 2023 season include; Madama
Butterfly on Sydney Harbour, Miss Saigon, Wagner’s Ring Cycle in
Brisbane, and many more.
