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Yotel has signed its first hotel in
Saudi Arabia.

Scheduled to open in 2025, the Yotel will
be part of the integrated live-work-play
Research and Innovation (R&I) district of Oxagon on Neom’s Red
Sea coast in Saudi Arabia.

Oxagon
is reimagining the traditional industrial city by developing
multiple residential and business communities. Additional
to the R&I district, the city will be home to a next generation
port with a fully automated and integrated supply chain and
logistics network.

Oxagon will be one of
several cities and destinations within the Neom development, all
set to be powered by renewable energy sources, amplifying Saudi
Arabia’s plan to sustainably diversify its economy, as part of its
Vision 2030 strategy.

“Oxagon’s hotel strategy is built around
several pillars including technology – key for integration within
a wider smart-city infrastructure,” said Vishal Wanchoo, CEO of
Oxagon. “After a competitive selection process, Yotel was the
clear hotel brand of choice for the district, given our shared
ambitions to focus on people-centric design, circularity and
digital advancements.”

Upon check-in, guests will be
immersed within the bustling energy of the innovation eco-system
within the district.

Featuring 300 rooms, the hotel will showcase Yotel’s latest features including the brand’s signature robotic
concierge, motorized SmartBeds and other fully integrated technologies
which Yotel is becoming known for.

Guests will have access to Komyuniti –
the brand’s signature multi-functional dining and co-working
space, a 24-hour fitness centre, a Grab-and-Go Café, as well as a
choice of meeting
spaces.

The surrounding areas will be walkable and connected to nearby communities through advanced,
active, micro and autonomous mobility solutions.

“Oxagon’s
ambition to house hospitality assets where innovative design,
sustainability and technologies converge, echoes our core values
at Yotel,” said Hubert Viriot, CEO of Yotel. “We understand that
the non-stop traveller craves destinations that won’t slow them
down and Oxagon promises to be an unique destination where new
tech-enabled hospitality experiences can be live-tested. It is an honour to be one of the first hotels to open within a city
redefining industries through sustainable innovation.”

The deal highlights Yotel’s ambition to grow both managed and franchised projects
in the Middle East region, as part of a larger strategy to reach
50 hotels by 2025.

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