The Nestlé KitKat Cereal has been announced as a new candy bar-inspired breakfast product that’s perfect for consumers to try out this spring as a morning indulgence.
The cereal features the flavor of the namesake chocolate bar in every bite and consists of crispy squares that are inspired by the wafers found therein. The crispy squares also feature a milk chocolate-flavored coating to further drive home the candy-like flavor profile. The cereal is fortier with five vitamins along with calcium and iron.
Head of Marketing at Cereal Partners UK & Ireland Sarah Fordy commented on the new Nestlé KitKat Cereal saying, “This exciting new cereal delivers a delicious taste of KitKat and has been developed to cater to consumers who are looking for an occasional, indulgent breakfast option, that can be enjoyed as part of a balanced diet.”
