The product is crafted with habanero peppers and features a shelf-stable recipe to allow for easy storage in the home. The product is launching in five-ounce and 12-ounce bottles priced between $2.78 and $6.49, depending on the retailer. The sauce is characterized by its versatile recipe that will work well with a variety of flavors to help consumers spice up any dish including burgers, chicken wings, burritos, ramen noodles, eggs and more.
Brand Manager Giselle Olson spoke on the HERDEZ® Habanero Hot Sauce saying, “We’re always looking to expand our portfolio and offer new and unexpected ways for consumers to experience the authentic Mexican flavors they love, and believe we’ve delivered the perfect, everyday condiment for almost any food. Our hot sauce line expansion with the new Habanero Hot Sauce offers a delicious, bold kick that works with any cuisine or occasion, from breakfast to dinner and every bite in between.”