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BRAVO SIERRA, the high-performing personal care and grooming brand in America, is set to unveil a new designer-inspired scent for its award-winning deodorant line on April 4th: The Grapefruit & Musk Deodorant.

Formulated to match the spring season perfectly, the Grapefruit & Musk Deodorant scent features a bright and crisp grapefruit and mandarin citrus fragrance, with a hint of musk. It also includes additional key notes that elevate its scent profile.

Lucas Sieuzac, a perfumer with 28 years of experience, is the mastermind behind the designer scent, and he has worked with renowned brands such as Armani, Givenchy, and Caroline Herrera.

The Grapefruit & Musk Deodorant uses aluminum-free and baking soda-free technology, making it gentle on the skin. The deodorant includes a sweat-absorptive powder that comes from the cassava plant’s root native to Brazil. Additionally, it features probiotics that eliminate body odor-causing bacteria, keeping you feeling fresh and dry all day long.

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