This Tastykake Easter packaging is being rolled out by the brand in the US where shoppers can pick up the products to help enhance their springtime celebrations in a decidedly delicious way. The products showcasing Easter-themed branding includes the Buttercrème Cupcakes, Peanut Butter Kandy Kakes, Hippity Hops and Easter Snowballs, which are priced starting at $2.29. The products are touted as being great for Easter baskets or hunts to make them a delicious yet easy way to enhance yearly traditions.
The Tastykake Easter packaging arriving on store shelves now nationwide in the US market, but will only be around through April 9, 2023 to make them a springtime exclusive. The branding helps incorporate the various products into existing consumer traditions as a way to keep them relevant throughout the year.
