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Sage, a calming color, has become increasingly popular among Canadians updating their living spaces. Google Canada reports that “green décor” searches have reached a three-year high. To meet the growing demand, Canadian company Endy is expanding its bedding collection with a new sage color option.

Endy’s sage bedding collection features pillowcases, duvets, and bed sheets made from hypoallergenic, machine-washable, 100% organic cotton, ensuring maximum breathability and ultra-soft comfort. Google Canada data reveals that search interest in sheets reached an all-time high in March 2023, trending upwards since June 2021. Sage sheets have been particularly popular in Nova Scotia, followed by Alberta and Saskatchewan. Additionally, searches for “Endy Sleep” have spiked by 5,000% in the past year in Canada.

“Our bedrooms can act as a personal oasis, and we want to offer our customers new colour options to ensure they can make their spaces look and feel warm and inviting,” says Alexandra Voyevodina-Wang, President and GM, Endy.

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