Drawing inspiration from one’s mood, lifestyle, and preferences, Scent Lab’s personalized candles make for the perfect gift for a loved one. Having just launched in November 2022, the brand is already making a splash with individuals who want to enhance their home experience on their own terms. According to Scent Lab, “the fragrance industry has lacked a personalized experience that 71% of consumers crave” and the brand is bridging that with its “data-driven experience that starts and ends with [the user].”
Scent Lab’s personalized candle service begins with immersive video and artificial intelligence technology. The algorithm curats three scent suggestions for consumers based on the data provided. Even the label of the candle can be personalized to include the name of the receiving party.
Image Credit: Scent Lab
