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This Braun instant camera concept has been designed by Arihant R Israni as a photography tool that takes the past and future into account to provide shutterbugs with an intuitive way to capture moments.

The camera follows on the design language of Dieter Rams-era Braun products and boasts a simplistic, edgy form that incorporates the latest technologies. This includes the ability to capture instant photos, but can also record video, display images on the QHD display, power up via a USB-C connection and even upload data to the cloud thanks to WiFi connectivity.

The Braun instant camera concept speaks to the revival of instant photography amongst Gen Z consumers, and strikes a balance between the past and present.

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