The biscuits feature notes of apple and blackcurrant in every bite, and will be right at home alongside the original Raspberry Jam option. The biscuits come in at 78-calories each to make them an easy treat for portioned indulgence, while also featuring no artificial flavors, colors, GMOs, sweeteners or hydrogenated fats in the recipe. The biscuits are launching in 140-gram pack for £0.75 and have a vegan-friendly recipe.
Trade Marketing Director at FBC UK Colin Taylor spoke on the Jammie Dodgers Apple & Blackcurrant Burst biscuits saying, “Biscuits remain one of the few categories where shoppers are willing to spend money on treats. Shoppers often turn to the brands they know and love, purchasing trusted, well-known brands in the Fox’s Burton’s Companies portfolio for premium ‘me-time’ treating moments.”
