Nature Valley is launching a new television and influencer campaign strategically crafted to elevate brand recognition among bustling family shoppers. The television commercials, infused with vibrant energy and creativity, will take viewers on a journey through the diverse Nature Valley portfolio, spotlighting the mouthwatering Crunchy, Protein, and Oaty & Crispy ranges.
As a part of the marketing campaign, Nature Valley’s Protein bars will enjoy prominent visibility on GymTV, an iconic gym channel featured in Nuffield Health and Pure Gym, among others. The brand will also enjoy promotional content through a TikTok influencer campaign that recruits 26 social-savvy individuals who will showcase relatable content about the Nature Valley brand.
Nature Valley’s new Crunchy, Protein and Oaty & Crispy ranges can be purchased at participating retailers.
Image Credit: Nature Valley
