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Alexandra Organic, a venture founded by former chemical engineer, Klea Alexandra Pashaj, is entering the U.S. market with its quality hair toning products.

Stemming from Pashaj’s personal quest for effective hair care solutions, the brand specializes in toning shampoos delivered in vibrant pink bottles. As a women-owned business, Alexandra Organic resonates with consumers seeking innovative and thoughtful haircare solutions. Pashaj’s chemical engineering background ensures a scientific approach to product formulation, emphasizing both vibrant color retention and overall hair vitality. With plans for more color products in 2025, Alexandra Organic emerges as a visionary force in the beauty industry, meeting the evolving demands of consumers who prioritize not just style, but the health of their hair.

Image Credit: Alexandra Organic

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