World News Intel

BMW continues to push its creative boundaries as it launches a new look at its I Vision Dee concept. It features a Mixed Reality Slider that uses its own ‘shy tech’ sensors to control its digital content that can be displayed on the ‘heads-up display.’ The car can also greet other drivers with the personalized welcome scenario that is decorated with lights, sounds, and graphic elements.

Head of BMW Group Design, Adrian van Hooydonk states in a press release that “With BMW i Vision Dee, we are showing how the car can be seamlessly integrated into your digital life and become a trusty companion. The vehicle itself becomes your portal to the digital world – with the driver always in control. Implemented the right way, technology will create worthwhile experiences, make you a better driver and simply bring humans and machines closer together.”

Image Credit: BMW

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