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The study represents an important element in the Commission’s evidence gathering process in support of the forthcoming strategy on retail investments.

Disclaimer: Following a request from the European Commission for further details regarding the study’s findings as regards the costs of inducements, Kantar acknowledged an error in a previous version of the study. Kantar confirmed that for the sample analysed, which covered 176 financial products, costs for products that carry inducements are 24-26% higher than those products which do not carry inducements, and not 35% as previously reported.

Other research, including from the industry, consumer organisations and ESMA, confirm the significance of inducements in the total costs charged to investors.

Text of the study

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