If you’ve ever wondered how the right-wing media ecosystem operates and why it’s effective, try viewing it as a form of improvisational theater or improv. In the wake of the 2024 U.S. elections, everyday people and political pundits alike have been trying to make sense of the results and the related observation that many Americans seem to be experiencing very different realities. These realities are shaped by very different media ecosystems. Democrats tend to trust institutional media and network news more than Republicans. In contrast, Republicans have developed what they see as a more trustworthy and explicitly partisan alternative media…