Capital A’s digital travel and lifestyle platform,
the airasia Super App, is preparing to launch a private car-hailing service in Thailand.
Operating under a transparent fare model, the
service will offer three types of cars: Economy (4 seats – Size
S), Compact (4 seats – Size M), and Premium / SUV (6 seats –
Size L).
“airasia ride has been providing
taxi-hailing service for Bangkokians and dwellers in perimeter
areas since May 2022. Today, we are launching our new legal
private car service as part of airasia ride, which will provide
improved traveling convenience with reasonable prices for the
people of Bangkok and its surrounding areas,” said Khun Nattinee Tawanchulee,
Country Head, airasia Super App Thailand. “Based on household expenditures from the National
Statistical Office in 2019, we found that the third highest
monthly spend amongst Bangkokians is on transportation after food
and household expenses. We believe that fair fares for private
car-hailing will help people in Bangkok access transportation more
easily and seamlessly while reducing the cost of living.”
The airasia ride Thailand service will allow
customers to request specific types of drivers: Women Drivers –
which is expected to be most popular with female customers between
20:00 and 01:00; Quiet Drivers – for those who want to work, avoid
conversations and relax; and English Speaking Drivers for tourists
who are worried about having communication problems.
“airasia ride is the only legally licensed private
car-hailing app in Thailand that is part of an airline group and
this allows travelers to book flights, hotel rooms and hail rides
all at one place via the airasia Super App,” added Khun Nattinee.
“The Thai tourism industry is expected to fully recover by 2023
based on the Tourism Authority of Thailand (TAT) estimation, with
18 million foreign tourists projected to travel into Thailand.”
The company is currently recruiting
drivers in central and Greater Bangkok.
