The Good.Clean.Goop line comprises a versatile collection of 14 products, offering a range of beauty and skincare solutions. These products span from a foaming jelly cleanser for effective cleansing to exfoliating scrubs for skin revitalization. What sets Good.Clean.Goop apart is its commitment to affordability, with each product priced at under $40, ensuring accessibility for a wide range of consumers.
“We’ve learned a lot along the way as we’ve built Goop Beauty, and now we’re thrilled to be able to launch a new brand — Good.Clean.Goop — that meets our strict clean standards at an accessible price point,” said Paltrow, the brand’s Founder and CEO, in a statement. “Good.Clean.Goop takes an innovative approach to classic skin care, leaning into clean hero ingredients that really work.”
Image Credit: Goop