CWT has appointed Victoria Berwick as Global
Marketing Director, a new role within the company.
The UK-based position carries a remit to spearhead
all brand, customer, digital, event and product-marketing
initiatives, as well as to further develop innovative channels to
market.
Prior to her appointment, Victoria was Global
Marketing Director with Reed & Mackay Travel where she was
globally responsible for marketing strategy, brand management and
digital marketing amongst other disciplines.
Before that, Victoria held senior marketing roles
with professional services firms EY, Grant Thornton, PWC and SNR
Denton.
Victoria also worked in communications for Bank of
New York and CIBC Mellon, in addition to interim global marketing
positions with WTT Group and YTKO Group.
“Victoria’s immense experience across a diverse
set of leading brands in travel and other industry verticals will
provide a unique perspective on shaping our marketing activities
going forwards,” said CWT’s Chief Growth Officer, Belinda
Hindmarsh. “Partnering with our customers, suppliers and all
elements of our own business, this is an exciting new development
opportunity as we look to build on our recent successes and set
new industry standards.”
Victoria is a Communications and Advertising
Accredited Professional with the Institute of Communications and
Advertising.