The federal government has revealed a new bargaining chip in the gamble to bring big tech back to the table with news publishers. The “news media bargaining incentive” is essentially a new levy issued by the Australian Tax Office to digital platforms. Platforms that renew or initiate deals with news publishers to pay for news content will be able to offset the levy. Platforms that refuse to come to the bargaining table will still have to pay – regardless of whether they host news content on their sites. Assistant Treasurer Stephen Jones and Communications Minister Michelle Rowland suggested at a…
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