This collage shows (left to right) Shudu, Miquela Sousa, imma, and Rozy — four "vritual influencers" who collectively have over 3 million followers on Instagram alone. @shudu.gram, @lilmiquela, @imma.gram, @rozy.gram/InstagramYou probably know what an “influencer” is — people with large, highly engaged social media followings who have the power to sway beliefs and purchasing decisions. But you might not have yet heard of virtual influencers. They’re like human influencers … but they’re not human. They’re characters brought to life by CGI and AI, designed to target demographic groups from a first-person perspective. Virtual influencers are becoming more popular and prevalent…
Author: Ateqah Khaki, Associate Producer, Don't Call Me Resilient
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